Easier
No need to select any tags and advertisers, spend hour customizing
the service, all that you need - add the ad code to your page and start earning.
Profitably
Traditionally, every web site offers the ad that belongs to only one advertiser. RTB allows all the
advertisers to participate in auction and sell the ad to advertisers, to make the maximum bet.
Safer
It is possible to specify a minimum rate below which the show will not be sold.
In this case, if none of the RTB-advertisers will not exceed this threshold it will be shown as a
traditional advertising. Thus, by connecting the RTB you have no risk.